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Back to Glossary

purchase

Sent when a user purchases one or more items.

dataLayer.push({
  event: "purchase"
});

dataLayer.push({
  event: "purchase"
});

Similar events

add_payment_info

add_shipping_info

add_to_cart

add_to_wishlist

begin_checkout

close_convert_lead

close_unconvert_lead

dataLayer

disqualify_lead

generate_lead

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Acceptable use policy

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Acceptable use policy

Terms of service

Privacy policy

Cookie policy

Refund policy

Proud to partner with

Subscribe to get valuable insights and updates

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Product

Resources

We contribute to Stripe's Climate.